Question 1

Is there a free trial?

Accepted Answer

Yes. Every new account gets a 14-day free trial with Starter features plus "Ask me first" changes like Pro, and no card is needed to start. The trial includes 1 brand, 2 ad accounts and 400 AI credits, and your agents can apply up to 10 changes that you approve on Google Ads, Meta, Snapchat, TikTok and LinkedIn, for ad accounts spending up to $5,000 a month. When the trial ends your data stays and your account becomes read-only until you choose a plan.

Question 2

When am I charged?

Accepted Answer

Only when you choose a plan. If you choose one during your trial, billing starts the day your trial ends. Monthly plans renew monthly; annual plans are billed once a year at 10x the monthly price (2 months free).

Question 3

Can I switch plans anytime?

Accepted Answer

Yes. You can upgrade or downgrade at any time from Billing. Upgrades are prorated; downgrades take effect at the end of your billing period.

Question 4

What counts as a brand and an ad account?

Accepted Answer

A brand is one business you manage in Lumis, with its own connected data sources. An ad account is one connected account on an ad platform (for example one Google Ads customer ID). Each plan includes a set number of ad accounts; extra ad accounts are $29/month each.

Question 5

What are AI credits?

Accepted Answer

AI usage is metered in credits. 1 credit = $0.02 of AI usage; a typical chat uses 1-3 credits. Starter includes 700 credits/mo, Pro 1,650, Agency 3,000, and the trial 400. There is no unlimited tier; buy an AI credit pack for more. Background jobs (scheduled insights, reports and strategies) can use at most 40% of the allowance and agent tasks at most 50%, so chat always keeps at least 30%. At 80% you get an in-app notification, and at 100% AI runs pause until the allowance resets on the 1st (the trial allowance covers the whole trial) or until you add an AI credit pack. Nothing is ever billed beyond your plan price and any add-ons you chose.

Question 6

What happens when I reach a plan limit?

Accepted Answer

Nothing breaks and nothing is billed extra. Applied changes reset on the 1st of each month (Pro 150, Agency 300; Starter is read-only); until then agents keep proposing and you can apply changes yourself in the ad platform. If your ad spend under management (last 30 days) goes above your plan's limit, you get a 45-day grace period; after that new changes pause until you upgrade, while dashboards, reports and proposals keep working. Undo always works.

Question 7

Do the agents change my ads on their own?

Accepted Answer

Not unless you allow it. On Starter, Lumis is read-only: agents recommend changes with the evidence and you make them yourself. On Pro and Agency, agents propose changes with the evidence and the before and after values, and nothing is applied until you approve it. Every applied change is checked, logged in the audit log and can be undone.

Question 8

Will Lumis apply changes on Meta, TikTok and LinkedIn right away?

Accepted Answer

Changes on Meta, TikTok and LinkedIn may need that platform's approval for your specific ad account. Until a platform approves your account, agents are Read + suggest there: they still propose changes with evidence, you just apply them yourself on that platform. We can't promise when any platform will approve a given account.

Question 9

What are add-ons?

Accepted Answer

Add-ons bill at the same monthly price year-round, even on an annual plan (12x at renewal, no discount): extra ad account $29/mo (all paid plans), extra brand $59/mo (Agency only), managed-spend block $99/mo per +$50,000 (Pro and Agency), AI credit pack $39/mo for +500 credits (all paid plans), and extra team member $10/mo (all paid plans).

Question 10

What payment methods do you accept?

Accepted Answer

Cards through Stripe once online checkout is open; until then, email sales@luminousmetrics.io and we'll set up your plan. Card details are handled by Stripe and never stored by Lumis.

Question 11

Can I pay in AED?

Accepted Answer

Prices can be shown in AED or SAR on the pricing page for reference (Starter 449, Pro 1099, Agency 2199), but checkout bills in USD through Stripe unless we have set up a local-currency price for your plan.

Question 12

Can I get a custom enterprise plan?

Accepted Answer

Enterprise: from $2,500/month on an annual contract, for agencies with 25+ brands and over $400,000 managed spend. Includes SSO and custom guardrails. Contact sales@luminousmetrics.io.

Question 13

How do I cancel my subscription?

Accepted Answer

You can cancel at any time from your billing settings. No cancellation fees.

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